|
The Silver version is a mid-range circulation
model for experienced subscription-based publishers. It contains all the
features of the Bronze plus model together with support for credit (or
“bill-me”) subscriptions and complex auto-renewal offers. This model enables you
to create circulation development plans and subscription budgets quickly and
easily, and to optimise the balance between Direct Debit and non-Direct Debit
subscriptions. The Silver version includes:
-
Excel workbook with 18 interconnected
worksheets, two circulation graphs, in-cell help messages, print macros and error warning
notices
-
Up to 7 months forecast for the rest of the
current financial year plus 60 month-by-month forecasts for the next 5
financial years
-
20 new subscription source groups,
4 first
time renewal groups and 4 second- and subsequent-time renewal groups
-
Three payment methods for subscription sales:
cash with order (through cheques and credit cards); Direct Debits (or other
continuous payment methods such as continuous credit cards); and credit (or
“bill-me” orders paid through a billing series)
-
3, 6, 12, 24 and 36 month term lengths for
new non-DD
subscriptions
-
6, 12, 24 and 36 month
term lengths for non-DD renewals
|
 |
-
1, 3, 6 and 12 month term lengths for Direct
Debit subscriptions
-
3 DD groups for each
Direct Debit term length, allowing different prices and term lengths after the
first DD claim
-
Free copies for new DD
subscribers or for existing non-DD subscribers converting to DD through their
renewal series
-
Support for complex DD
offers such as 3 issues for £1 followed by 12 issues for £30
-
Non-DD subs renewing
with a break in service
-
"What-if" scenario
manager
-
Import "actual"
month-end results
-
Single-currency pricing
-
Newsstand sales (with 6 categories)
-
Advertising sales (with 10 categories)
-
Other income (list rental; reader offers and
books, binders and back issues)
-
Free circulation
-
Grace copies by source
group
-
Overhead costs
-
All calculations are visible and auditable
-
Support for price and cost increases and the
evaluation of "what-if" scenarios
|
