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What is circulation modelling?
Scope of circulation modelling
Weaver Subscription LTV Model
Which version is best for you?
Want to find out more?

Help me choose which version of The Weaver Subscription Lifetime Value Model is right for my publication

For each of the five factors below, select the option which most closely reflects your situation:

How many new subscription source groups do you use (such as direct mail, insert cards, email and agents)?
Up to 15 Up to 20 Up to 25

Do you sell new subscriptions on credit?

Yes

No

 

Do you need to include retail cannibalisation factors?

Yes

No


Do you use complex Direct Debit offers such as 3 issues for £1 followed by 12 issues for £30?

Yes

No


How many price options do you need for each term length?
Up to 4 Up to 7 Up to 10

When you press the Submit button you’ll see which version of The Weaver Subscription Lifetime Value Model is best for you.

 
 

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